Gamification in Recruitment: first steps to apply!

Gamification in recruiting new employees has emerged as a strategy to engage candidates. It also manages to assess their technical and behavioral skills, increasing the assertiveness in hiring.

Furthermore, gamification in the recruitment process can reveal deeper information about the candidate who best fits the company's cultural fit. It can even indicate the best way of learning and development for the future employee.

Stay with us in this reading and learn more about gamification in recruitment!

How does gamification work in recruitment?

To understand how gamification works in recruitment, it's necessary to comprehend its concept. Briefly, gamification consists of applying serious games customized according to the company's objective. It can be applied for recruiting and training teams, for example.

In this game, a dynamic is developed that challenges the candidate, testing their knowledge and measuring their technical and behavioral skills.

Read more about: Recruitment: how can business simulation be a tool?

Have you reflected on the benefits that gamification implements in recruitment?

Optimization of time with dynamic games, training of candidates with interactive learning, and a motivated team for working in a company that applies innovative methodologies are some of the main advantages of gamification in recruitment.

In this sense, it's possible to create a strengthening of the brand for employees. Thus, innovation with gamification allows a company to present its culture and essence during recruitment, focusing on playfulness and practical performance.

Finally, the delivery of results generated by a gamified recruitment gives the recruiter the opportunity to show the candidate their real adherence to the position. As well as different paths that will enhance their learning.

Gamification is personalized, but this tip will guide you on where to start...

As we've mentioned in other articles on the OGG blog, you need to understand the concept of gamification, have a well-defined objective, a team aware of what's happening, as well as the analysis and comparison of collected data.

This seems simple to plan, but all situations have their particularities and the hardest part becomes applying the idea. That is, taking it off paper.

A good way to apply gamification in recruitment is to start with the basics, go the simplest way. As you master new tools and better understand your objectives, you can work on structures and increase the challenges.

It's not easy to create projects from scratch. Therefore, you can research and get inspired by gamified proposals from other companies, customizing the game to meet your demands.

So, when you decide to implement gamification in your recruitment, count on OGG. Our simulators provide 100% digital learning, ensuring real-time feedback for participants and recruiters.

To learn more, browse our website or contact one of our specialists and get to know OGG's solutions for gamified recruitment better.

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